Your Competitor Isn’t Your Real Competition: Status Quo...

Your Competitor Isn’t Your Real Competition: Status Quo Is

Amy Morin, forbes.com

When cus­tomers don’t pur­chase prod­ucts or ser­vices, many sales­peo­ple assume that they’ve lost the sale to their com­pe­ti­tion. But, in real­i­ty, the com­pe­ti­tion may not be the prob­lem. About 60 per­cent of qual­i­fied leads fall by the…