How marketers can drive engagement at every phase of the...

How marketers can drive engagement at every phase of the purchase cycle

econsultancy.com

It’s not just the moment of pur­chase that mat­ters. To suc­cess­ful­ly build cus­tomer loy­al­ty requires fresh mar­ket­ing strate­gies at every phase of the pur­chase cycle: before, dur­ing, and aft …